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50+ fascinating stats about mobile commerce in the UK

22 January 2013

Smartphones and tablets are now hugely important for ecommerce both in terms of traffic and conversions.  According to Ofcom, smartphone penetration in the UK now stands at 58% while 19% of the population owns a tablet, so websites have no choice but to adapt to accommodate the ensuing changes in consumer behaviour.  Read about some of the most useful stats and surveys rounded up by Econsultancy over the past 12 months.